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Internet Marketing: strategy, implementation and practice
Dave Chaffey |
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The Pirate’s Dilemma: How Youth Culture Is Reinventing Capitalism
Matt Mason |
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Web form design: filling in the blanks
Luke Wroblewski |
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Everything is miscellaneous: the power of the new digital disorder
David Weinberger |
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Groundswell: Winning in a World Transformed by Social Technologies
Charlene Li, Josh Bernoff |
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Marketing communications: a European perspective
Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh |
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eMarketing eXcellence: planning and optimizing your digital marketing
Dave Chaffey, Paul Russell Smith |
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Search Engine Marketing, Inc.: Driving Search Traffic to Your Company’s Web Site
Mike Moran, Bill Hunt |
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Prioritizing Web usability
Jakob Nielsen, Hoa Loranger |
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Designing web usability: the practice of simplicity
Jakob Nielsen |
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Wikinomics: How Mass Collaboration Changes Everything
Don Tapscott, Anthony D. Williams |
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Blog marketing: the revolutionary new way to increase sales, build your …
Jeremy Wright |
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Content critical: gaining competitive advantage through high-quality Web content
Gerry McGovern, Rob Norton |
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Universal principles of design
William Lidwell, Kritina Holden, Jill Butler |
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Web Design for ROI: Turning Browsers Into Buyers and Prospects Into Leads
Lance Loveday, Sandra Niehaus |
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Commonsense direct & digital marketing
Drayton Bird |
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Naked Marketing: The Bare Essentials
Robert Grede |
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Who moved my cheese?
Spencer Johnson |
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Blink: The Power of Thinking Without Thinking
Malcolm Gladwell |
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The elements of user experience: user-centered design for the web
Jesse James Garrett |
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Managing enterprise content: a unified content strategy
Ann Rockley, Pamela Kostur, Steve Manning |
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Call to Action: Secret Formulas to Improve Online Results
Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis |
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The Macromedia Flash usability guide: interacting with Flash MX
Chris MacGregor |
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Defensive design for the Web: how to improve error messages, help, forms
Matthew Linderman, Jason Fried, 37signals |
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Thinking with type: a critical guide for designers, writers, editors, & students
Ellen Lupton |
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Managing Online Forums: Everything You Need to Know to Create and Run …
Patrick O’Keefe |
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Innovatsiooni juhtimine
Joe Tidd, John Bessant, Keith Pavitt |
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Neuromarketing
Patrick Renvoisé, Christophe Morin |
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Landing Page Optimization: The Definitive Guide to Testing and Tuning for ..
Tim Ash |
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Always Be Testing: The Complete Guide to Google Website Optimizer
Bryan Eisenberg, John Quarto-vonTivadar, Lisa T. Davis |
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Advanced Web Metrics with Google Analytics
Brian Clifton |
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Web Analytics: An Hour a Day
Avinash Kaushik |
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Ultimate Guide to Search Engine Optimization: Drive Traffic, Boost …
Jon Rognerud |
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Web copy that sells: the revolutionary formula for creating killer copy …
Maria Veloso |
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Winning Results with Google Adwords
Andrew Goodman |
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Powerlines: Words That Sell Brands, Grip Fans, and Sometimes Change History
Steve Cone |
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Predictably Irrational: The Hidden Forces That Shape Our Decisions
Dan Ariely |
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Buyology: How Everything We Believe About Why We Buy is Wrong
Martin Lindstrom |
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Strategic database marketing
Arthur Middleton Hughes |
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Ignore Everybody: And 39 Other Keys to Creativity
Hugh MacLeod |
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Total e-mail marketing
Dave Chaffey |
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America’s Top Copywriters
Joseph Sugarman |
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Legal framework for doing business in Estonia
Raidla & Partners |
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The speed of trust: the one thing that changes everything
Stephen M. R. Covey |
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Internet marketing: strategy, implementation and practice
Dave Chaffey |
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Trust Agents: Using the Web to Build Influence, Improve Reputation and Earn Trust
Chris Brogan, Julien Smith |
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Internet Direct Mail: The Complite Guide to Successful E-mail Marketing Campaigns
Stevan Roberts, Michelle Feit, Robert W. Bly |
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Project Management for Small Projects
Sandra F. Rowe |
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Strategic database marketing: The Masterplan for Starting and Managing a Profitable, Customer-Based Marketing Program, 3rd ed.
Arthur Middleton Hughes |
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Engage: The Complete Guide for Brands and Businesses to Buld, Cultivate, and Measure Success in the New Web
S. Roberts, R. W. Bly, M. Feit |
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Alliance Brand: Fulfilling the promise of partnering
Mark Darby |
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Information is Beautiful
David McCandless |
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Web Marketing All-in-One Desk Reference For Dummies
John Arnold, John Arnold, lan Lurie, Elizabeth Marsten |
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Search Engine Optimization all-in-one for Dummies
Bruce Clay, Susan Esparza |
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A guide to the Project Management Body of Knowledge (PMBOK Guide)
Project Management Institute |
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It’s not luck
Eliyahu M. Goldratt |
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The 7 habits of Highly Effective People: Powerful Lessons in Personal Change
Stephen R. Covey |
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Layout workbook: a real world guide to building pages in graphic design
Kristin Cullen |
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How to Have Kick-Ass Ideas: Shake Up Your Business, Shake Up Your Life
Chris Baréz-Brown |